Sunday, February 21, 2010

HotAir and Michelle Malkin host their own Conservative version of 'The View'

In big news for those interested on the business dealings of online media, Conservative blog HotAir has been acquired by Salem Communications strengthening their ownership of online conservative content.
Exclusive: Hot Air acquired By Salem Communications
... Mediaite has learned that leading center-right web site Hot Air has been acquired by Salem Communications for an undisclosed sum. Sources close to the deal claim that Michelle Malkin, the conservative pundit and sole owner of Hot Air, has been in talks with Salem for some time, but the announcement was timed to coincide with the Conservative Political Action Conference, which opens tomorrow in Washington D.C.

Hot Air is one of the biggest, most influential conservative sites on the Web and was launched on April 24, 2006, with Michelle Malkin as founder/CEO (though she remains editorially focused on her own blog and her own writing and television appearances.) Hot Air is managed on a day-to-day basis by editors Ed Morrissey and the mysterious AllahPundit, who are reported to be part of the deal in the sale of to Salem, and absolutely essential to the core value of Hot Air...
Michelle Malkin has written about the acquisition with one of the positive byproducts of the sale being the revisiting of noteworthy moments in HotAir's history. In particular this attempt by Malkin to craft her own conservative version of 'The View' featuring conservative women Mary Katharine Ham and Kirsten Powers both regular Fox News contributors. As well as La Shawn Barber, conservative blogger behind 'La Shawn Barber's Corner'.

The make up the show is similar to the View's, Michelle Malkin assuming the Barbara walters role and Kirsten Powers as the token liberal being the analog for Elisabeth Hasselbeck.

VIDEO: Vent with Michelle Malkin (June 20, 2006)

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